Prize sponsorship
- Sponsor the monthly Braai of the Month hamper
- Supply products, equipment or vouchers
- Put your brand at the centre of a community competition
Sponsors & partnerships
Connect your brand with South Africa's passionate braai community. From monthly prize sponsorships to creative brand partnerships, let's build something worth talking about.
Why Braai League?
These are your people.
Braaiers who post their fires, hype each other up and come back every month to compete. That's the room your brand walks into.
Real braais. Real people. Real fire.
A dedicated braai communityOne place, one passion. Everyone here is here for the fire.
Built on a shared cultureBraai is how South Africa gets together. Your brand joins that.
Real user-generated contentReal braais in real backyards. Not staged shoots.
A competition every monthBraai of the Month runs every month, so your slot comes back.
People who respondFlames, comments and tags. People engage, they don't just scroll past.
iOS, Android and webA growing platform on the app stores and in the browser.
Partnership opportunities
Four ways to get involved
Product partnerships
- Get products in front of an engaged braai audience
- Giveaways and community activations
- Product discovery that feels natural
Brand partnerships
- Collaborate on campaigns and competitions
- Build awareness through the community
- Ongoing partnerships with Braai League
Content partnerships
- Sponsored recipes and articles in Discover
- Product features and demonstrations
- Brand-led braai inspiration and stories
Headline opportunityPresent
Present
Braai of the Month
Every month the League competes for one title. Make it your month: your brand on the competition, your products in the winner's hamper, and a themed month of content around them.
Sponsor recognition on the monthly competition
Branded competition placements in the app
Your products in the winner's hamper
Social media exposure
Sponsored editorial content in Discover
Campaign recap (reach, entries, engagement)
Potential partnership deliverables, subject to agreement.
How a sponsored month runs
1Before the monthWe agree the theme, content and prize. Your hamper reaches us before kick-off.
2Your themed monthSponsored articles, in-app placements and reminders through the month.
3Winner crownedMost Flames wins. The winner gets your hamper and the bragging rights.
4The recapA campaign recap of reach, entries and engagement, as agreed.
Partnership enquiry
Let's make something lekker together.
Tell us about your brand and what you have in mind. We'll come back to you within two working days.
Prefer email?
partnerships@braaileague.co.za